Frisco.pl, the largest pure-play e-grocery retailer in Poland, has become a tenant at 7R City Flex Gdańsk II. The brand, which delivers its products to over…
Frisco.pl, the largest pure-play e-grocery retailer in Poland, has become a tenant at 7R City Flex Gdańsk II. The brand, which delivers its products to over 120,000 households, has leased more than 3,500 square meters of certified warehouse and office space in Kowale. Colliers experts assisted the company during the negotiation process.
A CBRE study shows that during the pandemic, one in five Poles has been persuaded to shop for groceries online. Customers appreciate the freshness of the delivered products as well as the quick order processing. According to Gemius data, same-day delivery encourages 85% of respondents to shop online more often.
The Frisco.pl store, which has been operating in the Warsaw market since 2006, offers a wide range of food and household cleaning products. To shorten the supply chain as much as possible and ensure rapid delivery, Frisco.pl relies on last-mile logistics warehouses. It has chosen 7R City Flex Gdańsk II as its next location and will occupy 3,245 square meters of warehouse space and 350 square meters of office space.
At Frisco.pl, we have been serving our customers for 15 years by providing them with a reliable one-stop shop for the home. Our selection includes a wide range of fresh, high-quality products, organic and vegan items, as well as a variety of drugstore products. Orders are delivered right to your door at a time that’s convenient for you. We are very pleased that, after years of improving our service, we can finally offer online shopping to residents of the Tri-City.
Grzegorz Bielecki
Director of Operations at Frisco.pl
Time and location matter
One-hour and same-day delivery require a more extensive network of warehouses located within metropolitan areas. One such facility is 7R City Flex Gdańsk II, located next to the Tri-City Ring Road and just a short distance from the centers of Gdańsk and Gdynia. The facility was tailored to Frisco.pl’s needs in terms of both food storage and logistics operations.
Food storage requires adherence to strict temperature conditions. The priority is to maintain freshness and minimize losses. This is crucial for the entire FMCG industry, as well as for combating the climate crisis. Research shows that nearly five million tons of food are wasted in Poland every year. However, less than 1% is lost during transport and storage. This is due to factors such as the use of appropriate technologies. To support the logistics of Frisco.pl food products, a freezer and cold storage facility, as well as a special unloading ramp, have been installed in the warehouse section of the facility.
Maciej Krawiecki
Head of Leasing at 7R
The building was also constructed in accordance with 7R’s ecological standards, meaning that 7R City Flex Gdańsk II features a number of energy-efficient solutions and has received BREEAM certification. The developer has utilized LED technology for lighting in the project and designed loading zones that will receive ample natural light. The project also incorporates destratifiers, which heat the air near the ceiling and then circulate it to lower areas of the building. According to 7R’s calculations, implementing green solutions in a 20,000-square-meter warehouse facility can reduce energy consumption by up to 50%.
New consumer habits, which have emerged over the past two years, have made it even more important for companies to prioritize the customer experience. As a result, warehouses located in urban areas are becoming increasingly popular, as they help improve the efficiency of last-mile deliveries. City Flex Gdańsk II offers an excellent location and high standards—factors that are essential to the operations of companies such as Frisco.pl.
Marzena Taube
Leasing Director at 7R
7R City Flex Gdańsk II is a facility with a total leasable area of 11,000 square meters. The available space can be configured and adapted not only for standard warehouse use, but also for light manufacturing and services.
Lilianna Laudy serves as Digital & Marketing Manager at 7R SA, where she is responsible for developing digital and marketing initiatives that support brand visibility and online communication…